$110k
Median annual base · Marketing Manager · Los Angeles, CA · 2025
Full percentile breakdown
Marketing Manager Salaries in Los Angeles, CA
LA marketing driven by entertainment, e-commerce, and influencer economy. Snap, Hulu, and DTC brands top employers. Creator economy experience adds significant value.
At the median level, total compensation including bonus and benefits reaches $128k per year. The market is growing at +4.0% year-over-year.
When negotiating, anchor to the 75th percentile ($135k). Most employers build 10-15% room into initial offers. Always negotiate — it is expected.
- Research your specific employer pay bands on Glassdoor and Levels.fyi
- Anchor your ask to the 75th percentile ($135k) not the median
- Negotiate total comp — signing bonus, equity, and benefits if base is capped
- Get competing offers — multiple offers create the strongest leverage
Frequently Asked Questions
What is the average Marketing Manager salary in Los Angeles, CA?
The median Marketing Manager salary in Los Angeles, CA is $110,000 per year in 2025. Salaries range from $62,000 at the 10th percentile to $162,000 at the 90th.
Is $110k a good salary for a Marketing Manager in Los Angeles?
$110k is the median — 50% earn more, 50% earn less. To be in the top 25%, you need $135k or above.
What is total compensation for a Marketing Manager in Los Angeles, CA?
Total compensation including salary, bonus, and benefits for a Marketing Manager in Los Angeles, CA averages $128k per year at the median.
How do I negotiate a higher Marketing Manager salary in Los Angeles?
Anchor to the 75th percentile ($135k). Get competing offers for strongest leverage. Negotiate total comp not just base salary.